How Wholescale answered Everstar’s challenge
Wholescale worked with Everstar’s sales team to overhaul their rating & review collection program. As a private label and seasonal supplier, Everstar faced unique and specific obstacles that had historically prevented Everstar from collecting ratings & reviews and capturing real customer feedback at scale.
A Three-fold solution
Wholescale drastically reduced Everstar’s product sampling programs and replaced that void with Wholescale’s authentic review collection solution. The benefit of doing so was three-fold: authentic reviews, reduced costs and real customer content. Wholescale and Everstar leveraged post-purchase registration and content hook campaigns to drive post-purchase engagement and collect reviews across its high-SKU assortment.
From 0 to
New Reviews collected in 4 months
Without Wholescale… Everstar would have had to have spent $1,300,000+ in product sampling programs to achieve the same review volume outcomes