Case Study |

Overview

Hydrotech’s assortment contains expandable burst proof hoses that sell primarily at major retailers
Hydrotech’s review totals and average star ratings on Walmart.com were notably weak
Hydrotech wanted to increase review volumes and star ratings to satisfy retailer requirements and support sales
Hydrotech relied on Wholescale to deliver results
In just 3 months, Wholescale has contributed 659+ authentic reviews to Hydrotech, of which 534 of them, are 5 star reviews.

60%

Conversion Rate

10+

Reviews Daily

81%

5-Star Split

4.6

Rating

How Wholescale answered Hydrotech’s challenge

Wholescale worked with Hydrotech’s digital lead to spearhead their rating & review collection program. Wholescale eliminated then-current product sampling programs and replaced it with Wholescale’s organic solution. The benefit of doing so was threefold: authentic reviews, reduced costs and real customer insights.

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Driving post-purchase engagement

Wholescale and Hydrotech leveraged post-purchase registration and content hook campaigns to drive post-purchase engagement and collect reviews at scale.

From 0 to

659+

New Reviews collected in 3 months

Without Wholescale… Hydrotech would have had to have spent $45,000+ in product sampling programs to achieve the same review volume outcomes

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