How Wholescale answered Imaginarium’s challenge
Wholescale worked with Imaginarium’s sales and marketing team to spearhead their rating & review collection program. Wholescale eliminated then-current product sampling programs and replaced it with Wholescale’s organic solution.
A Three-fold solution
The benefit of doing so was three-fold: authentic reviews, reduced costs and real customer profiles. Wholescale and Imaginarium leveraged post-purchase registration and content hook campaigns to drive post-purchase engagement and collect reviews at scale.
From 0 to
New Reviews collected in 6 months
Without Wholescale… Imaginarium would have had to have spent $80,000+ in product sampling programs to achieve the same review volume outcomes